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# | Post Title | Result Info | Date | User | Forum |
RE: How do I start a career in digital marketing? | 32 Relevance | 7 months ago | Ethanbrody468 | Digital Marketing | |
Starting a career in digital marketing involves several steps to equip yourself with the necessary skills, knowledge, and experience to succeed in the field. Here's a guide to help you get started: Educational Foundation: Obtain a relevant degree or certification in digital marketing, marketing, communications, business, or related fields. Many universities and online platforms offer courses specifically focused on digital marketing. Understand the Basics: Familiarize yourself with the core concepts of digital marketing, including SEO, social media market ... | |||||
What are the skills required for digital marketing? | 21 Relevance | 1 year ago | CHIMA CHINARU | Online Business | |
What are the skills required for digital marketing? digital marketing is a broad field that encompasses a range of skills and specialties. Here are some of the essential skills required for a successful career in digital marketing:Strategic thinking: Thinking strategically is essential for developing effective digital marketing campaigns. You should be able to analyze data, identify trends, and develop insights that inform your marketing strategies. Content creation: Creating compelling content is critical for engaging with your target audie ... | |||||
How do I start a career in digital marketing? | 13 Relevance | 1 year ago | Chymo27 | Digital Marketing | |
How do I start a career in digital marketing? When I first started my work in content marketing (one aspect of digital marketing), I sucked. I started a blog on the free version of Wordpress and peaked at a couple hundred visitors. I wrote about many different topics because I wasn’t sure what to write about. I self published books on Amazon and my first two books sold less than 50 copies. I designed my own book covers in Microsoft powerpoint. Seriously. I wrote on LinkedIn. Got a few likes, but mostly from people I knew. I also wrote on Quora. I got ... | |||||
How Far Are Creative Directors From Losing Their Jobs? | 12 Relevance | 2 years ago | jahan1111 | Digital Marketing | |
Advertisers have become more and more difficult in the past two years. Not only have marketing budgets decreased, market competition has become more and more intense, but also users' requirements for advertising creativity have become higher and higher. In such a big environment, what should advertisers do? The author of this article expresses his opinion on this and shares it with you. It is no exaggeration to say that the changes in the advertising and marketing industry in the last two or three years may be greater than the changes in the past few decades. It is precisely this kind of rapid change that has sparked a lot of discussions in the industry. For example, can ideas be done with machines? Will KOL replace advertising companies in the future? Can the product and effect be unified? And the previous two days of discussions around big ideas: Are ideas that <a href=" removed link " target="_blank" rel="noopener">job title email list are mass-produced in technology "real ideas"? Do we still need creative directors? There has been a lot of discussion and controversy in the marketing industry. All the disputes mean that the advertising and marketing industry is facing a huge transformation of the times. In the final analysis, various discussions are not only about the future prospects of the marketing industry, but also about the big propositions of humanities and technology, so let’s start from this and briefly talk about our views on the marketing industry. 01 Many advertising and marketing practitioners will repeatedly think about a soul torture - is advertising a science or an art? This is the origin of almost all debates in the advertising and marketing industry, and generations of advertising creative masters have different answers to this question. If you choose "science", then you are on the same front as David Ogilvy, the Pope of Advertising, Rosser Reeves, who proposed the USP theory, and John Hopkins, who wrote the classic "Scientific Advertising". Today you may still be passionate about technical marketing, martech, data analytics, user operations. If you choose "art", you are in the same camp as Bernbach, the unsung hero of Volkswagen, Leo Burnett, the star, George Lewis, who wrote "The Blue Trick", and you may also highly respect it. Taiwanese commercials, Thai commercials, Xu Shunying and Yang Haihua may be your favorite Chinese advertisers. Although there has been no answer to this soul torture for decades, but looking at it now, the question itself has been raised with the limitation of the times, and it has artificially opposed "science" and "art", which has caused us to fall into a misunderstanding of thinking. , has become a long-term trouble for countless advertising marketers. If we think about it from a different angle, we can jump out of this proposition and suddenly see - can science be art, and can art be science? The answer can actually be YES. 02 Another common misunderstanding is that the "scientific school" focuses on strategic derivation and rational analysis, while the "artistic school" tends to be imaginative and bold. In fact, neither the "scientific school" nor the "artistic school" can deny the value of user insight, and the basis of insight is still essentially data. No matter how the advertising masters have a flash of inspiration after getting drunk, they can't imagine and act willfully when facing a customer brief. It is the only way to observe the market and users in a solid way. After all, the advertising and marketing industry is "dancing in shackles", not free-flying. After receiving the order from Volkswagen, Bernbach did not sit in the office thinking about ideas, nor did he find a bar for inspiration, but immediately went to the Volkswagen factory to inspect products and user needs. These information materials are today. "Data" can be digitized. Even the creative "black box algorithm" behind this "artistic" advertising master still needs data (life experience, industry research, etc.) to feed. Ogilvy is even more maddened. Friends who have read the book "Ogilvy on Advertising" should know that a traditional newspaper, where and what font and font size should be used, he records in detail. In fact, most of Ogilvy's books do not give specific reasons, but only through the data of previous advertising and advertising, repeatedly verifying the correlation, and thus summed up a set of "best advertising plan". Many people in the advertising and marketing industry (especially some 4A friends) have mythicalized creativity, but it is difficult to admit the fact that the foundation of creativity is data collection and information decision-making. From ancient times to the present, marketing has been a matter of data industry. 03 Why is there a problem in the marketing industry today? What went wrong? We believe that it is the conflict between the new communication environment and the old mode of operation. The operation process, operation mechanism and organizational structure of advertising and marketing companies have been unable to adapt to the rapid changes in the communication environment, resulting in various contradictions. This is just like in ancient times, it was difficult for humans to obtain sugar, and thus the hunger and thirst for sugar evolved in their genes. Today, the sugar industry is extremely developed, and the desire for sugar has caused a series of diseases such as obesity and diabetes. The external environment is changing too fast, and human biological functions have no time to adapt. Overall, the marketing industry has seen two major changes: First, the media communication environment changes. This point is often mentioned in the industry. In the marketing environment decades ago, the media was centralized and the industry changed slowly. Brands could achieve "overnight fame" by getting newspaper and TV advertisements, which also led to most of the communication modes at that time. It is a one-way output of the brand to the user. But nowadays, the media and user contacts have been fragmented, and there is almost no monopolistic communication media like CCTV more than ten years ago. At the same time, each media has its own positioning and communication rules, which leads to the traditional marketing methodology. failure in the moment. | |||||
Popular Science Article: an Article to Understand Data Marketing | 10 Relevance | 2 years ago | salma123 | Web Hosting | |
Data marketing is an Internet advertising marketing method based on big data and relying on technology. Through appropriate time and channels, products can be placed in front of users more accurately. In this article, the author combines what he has learned to sort fax number database out a popular science article on data marketing that is suitable for newcomers to read. Let's take a look. I have been studying data marketing recently, and I have also read a lot of knowledge related to data marketing. Various articles and materials on the Internet are either too esoteric (professional) or too scattered, which is not very friendly to students who have just dipped into this industry. . So I'll sort it out here, sort out what I've learned, Relying on multi-platform big data collection, as well as the analysis and prediction capabilities of big data technology, can make advertising more accurate and effective, and bring a higher return on investment to brand enterprises. ——From Baidu Encyclopedia To put it simply, it is necessary to first have a data source (the data comes from different platforms and devices), and then collect and clean the data <a href=" removed link " target="_blank" rel="noopener">fax number database through data technology, and then analyze the data and make marketing decisions for the brand through the analysis results, thereby helping to improve marketing. effectiveness. How to improve efficiency is to push the results of data analysis, at the right time and through the right channels, with the right products and the right copy materials to the right consumers (refer to many previous articles written by the Data Bank Strategy Center, It is also a type of data marketing). 2. Why marketing should be digitized 1) marketing resources have changed from quantitative to qualitative: In the traditional fax number database era, marketing channels were very narrow, nothing more than newspapers, TV, popular offline business districts, and large supermarkets. Now, with the rise of the Internet and various smart devices, the marketing resources of brand owners have changed from quantitative to qualitative , various social media content has shown explosive growth, and the amount of data has also increased from G to T and even to P. How to better manage these resources requires the integration of the resources on hand through technical means . | |||||
What are the advantages of using email marketing? | 8 Relevance | 1 year ago | Chymo27 | Cold Emails | |
What are the advantages of using email marketing?<img class="q-image qu-cursor--default qu-display--block" src=" removed link " /> There are several advantages of using email marketing:Cost-effective: Email marketing is one of the most cost-effective marketing channels available. Unlike traditional forms of advertising, there are no printing or postage costs involved. Wide Reach: Email marketing allows you to reach a large number of people quickly and easily. You can send emails to your entire customer base with just a few clicks. Personalization: With email marketing, you can personalize your messages to each recipient, which can increase engagement and conversions. Targeting: You can segment your email list based on factors like demographics, location, and behavior, and send targeted messages to each segment. Measurable: Email marketing is highly measurable. You can track open rates, click-through rates, and conversion rates to gauge the effectiveness of your campaigns. Automation: Many email marketing platforms allow you to automate your campaigns, which saves time and ensures that your messages are sent at the optimal time. Build Relationships: Email marketing allows you to build relationships with your customers over time. By providing valuable content and personalized messaging, you can foster loyalty and trust.Overall, email marketing is a highly effective and efficient way to communicate with your audience, promote your brand, and drive sales. | |||||
Different Brand Concepts Are the Root of the Chain of Contempt in the Advertising and Marketing Industry | 8 Relevance | 2 years ago | salma123 | Digital Marketing | |
In the advertising and marketing circle, there are also some contempt chains due to different brand concepts. Why does the advertising and marketing industry produce contempt fax number database chains? Why is the unity of quality and efficacy not a false proposition? Why do new retail brands seem to only focus on increments but still have a good reputation? With these questions, let's take a look at this article. The biggest tragedy is that, looking back at advertising history, we have never had a consensus definition of what a brand is. We all know that branding is the essence of the era of integrated marketing, and all communication strategies revolve around branding. On the other hand, it is the exhaustion of integrated marketing methodology. Without strategic innovation, we can only fight for creativity, price and media resources. Of course, just like positioning theory has an unshakable position in the industry, marketing planning <a href=" removed link " target="_blank" rel="noopener">fax number database can never avoid the topic of brands. But how can we be a brand if we don’t use super symbols, super brands, etc., and explain the image, spirit, personality and resonance in the concept? Unfortunately, we still can't find what word should be used instead of brand. And the biggest tragedy is that, looking back on advertising history, there has never been a consensus definition of what a brand is. Today, we have done a classification for you. After reading this article, you should be able to solve the following confusions. Why does the advertising and marketing industry produce contempt chains? Why is the unity of quality and efficacy not a false proposition? Why do new retail brands seem to only focus on increments but still have a good reputation? 1. Symbolism The fax number database typical representative of symbolism is the definition of "brand" made by the American marketing Association (AMA): "A name, term, symbol, sign, or design, or combination thereof, used to identify a product or group of products or services, and to distinguish it from the products or services of other competitors." In addition, American marketing scientist Philip Kotler The definition given is also widely accepted in the marketing industry, he believes: "A brand is a name, appellation, symbol, design, or the sum of the above, whose purpose is to differentiate its product or service from other competitors. " | |||||
Fighting for Success: How to Market Your Identity Protection Plan | 7 Relevance | 2 years ago | sharminakter8 | Digital Marketing | |
In a world of increasing risk and diminishing focus, effectively marketing your identity protection program is critical to your success. That's why EZShield takes a partner approach to identity protection. We don't just offer proven products. We help financial institutions combine world-class protection with targeted marketing materials and multi-channel communication programs to ensure success. In fact, these partner marketing resources recently received a 2018 Communicator Excellence Award for their campaign. EZShield has won a total of 11 Communicator Awards this year - which makes this article very timely. It's not without challenges. Identity protection marketing is stuck in tricky territory - full of marketing warnings and regulatory guidelines. However, with a knowledgeable team to assist with your marketing plan, you can ensure a smooth implementation of your go-to-market strategy. In this post, I'll break down the best practices for identity protection marketing and how we can arm our own partners with marketing resources to ensure consistent, successful programs. define your strategy Have you heard the phrase "sell to everyone, not to anyone"? While on the surface, identity protection may seem essential to anyone living in today's increasingly data-fragile world, not everyone views protection in the same light. It is <a class="_3Bkfb Bg5MT forum-links-hashtags-color css-lazrjn _1lsz7" href=" removed link " target="_blank" rel="noopener noreferrer nofollow ugc" data-hook="linkViewer">industry mailing list to segment and position your program accordingly. With target audiences, you can assess the unique identity theft and fraud risks of specific groups of people and develop a communication plan that effectively engages them. We have developed targeted marketing campaigns for our partners to meet the needs, wishes and preferred communication methods of different groups of people. With this targeted approach, consumers can easily find value in protecting their identity and enjoy the benefits that matter most to them. hone your voice Branding and messaging are key credibility builders that every project needs. Identity protection marketing used to be plagued by misconduct. Historically, others in the industry have used their voices to voice intimidation tactics and make vague promises about the protections they offer. It fell apart quickly. For long-term success, clear and transparent information is the only way. With a humanized voice that provides easy-to-understand value, consumers can easily navigate the product and get the most out of it. Honing your voice also includes measuring your audience’s relationship with your brand and implementing branding practices accordingly. This could mean leading with your own brand or using it with a trusted supplier. At EZShield, our team works with partners to understand their unique audiences to deliver branding and messaging tailored to their needs. | |||||
21 Awesome Out-of-the-box Writing Examples | 6 Relevance | 2 years ago | tania1000 | Getting Started | |
... it bleeds out the emotion tells the whole tale with all of the context you want in a single sentence.Like that six-word tale, appropriate writing tends to be concise. But accurate writing is likewise memorable, often as it plays at the information, turns into controversial, or tries something that hasn't been completed earlier than. It's the replica that demonstrates that the copywriter is aware of their target audience. And it is powerful as it actions metrics like sales or impressions Looking for suggestion to create your own wildly remarkable reproductio ... | |||||
How can I be successful in email marketing online? | 6 Relevance | 2 years ago | CHIMA CHINARU | Cold Emails | |
Even though many other tools and channels for working with customers have appeared in recent years, according to research by experts, email marketing is not losing its popularity, remaining an area of work with still a high return. Email marketing for your online store is a very reliable option if you correctly set up the segmentation and regularly check the quality of the content of your emails with a spam tester because you are sending emails to the target audience for which your information will be really interesting and useful. Moreover, email marketing for your online store will give you many advantages in e-commerce, which no other marketing channel can boast of:Building a subscriber base of customers. Retention and building a loyal audience. Provision of regular, including repeat sales. Motivation to perform conversion actions. Building long-term relationships with clients.One of the advantages of email marketing for the online store is the relatively low cost of maintaining activity through this marketing channel. | |||||
What are the primary products or services offered on a website? | 5 Relevance | 1 year ago | Chymo27 | Cold Emails | |
... beauty products, and home goods are commonly sold online through e-commerce websites. digital products: This can include things like software, e-books, online courses, and digital music or video content. Physical products: Some businesses sell physical products through their website, including things like jewelry, toys, and collectibles. Services: Many businesses offer services through their websites, such as web design, marketing, consulting, and professional services. Information: Some websites serve primarily as sources of information, offering resources ... | |||||
What is the best way to start making money online with affiliate marketing? | 4 Relevance | 1 year ago | Chymo27 | Affiliate Marketing | |
What is the best way to start making moneyonline with affiliate marketing?Passive income…that’s the dream for everyone, right? Affiliate marketing is somehow connected to easy money. That’s why there are so many people out there doing it the wrong way, thinking they will make money just by practically shouting out “Buy now”. Well, here’s a truth bomb thrown at you. You’re not going to make any significant money if you don’t provide value. Here’s what my experience as an Affiliate Marketer has taught me so far regarding what works and what doesn’t. 1. Know what the hell you’re talking about. Affiliate sites are product/service review sites. What’s the core of reviews? Actual valuable info. You’re not going to create thorough head-to-heads between 2 products if you don’t know what customers want to know regarding those. And truth is, you can’t provide that if you don’t know the subject matter well enough. Users are not stupid. Yes, you might be able to fool some people being half-knowledged on a subject, but you can’t scale an affiliate site if you don’t really know your stuff. This goes even more for affiliates that are into niches, like online gambling for example (which is popular for affiliates), that require expertise. 2. Pick a niche you like. Affiliate marketing has one big advantage that can also turn out to be a disadvantage. You can choose to promote whatever you want. The tricky part though is to avoid choosing a niche you don’t actually like just because you heard that conversion rates are good and you’re going to go from rags to riches in no time. That stuff doesn’t happen and you’re just going to end up writing about something you hate. It’s no secret that one of the recipes for success is to do something you love and Affiliate marketing is no exception to that. 3. Don’t go after competitive keywords. Do you know what’s the Holy Grail of keywords for an affiliate marketer? Best [insert niche keyword]. Good luck trying to rank for those if you choose to build a site around them, and trust me as I know that from experience. Of course, it always depends on the vertical you’re in and how saturated it is. However, picking the right keywords and also studying the intent behind those keywords is something that makes or breaks Affiliate Marketers. One of the worst things you can do is mixing up intents, namely using keywords that have an informational intent in a piece that’s purely written for transactional purposes. A good technique to avoid going after competitive keywords is to choose to review products that are new and not so popular yet and get a head start on attempting to rank for keywords related to those, as opposed to old and competitive ones. | |||||
RE: How do I start a career in digital marketing? | 4 Relevance | 3 months ago | nikker | Digital Marketing | |
its easy | |||||
What are the best digital marketing strategies? | 4 Relevance | 2 years ago | CHIMA CHINARU | Online Business | |
Google My Business: One of the most important things you can do for your business is rank your Google My Business (GMB) listing, especially if you are trying to target local clients for your local business. Google My Business consolidates all your different Google platforms into one central place, including your Google Maps profile, your Google Currents profile, your Google reviews, and access to data on Google Insights and Google Analytics. | |||||
Can you use email marketing to promote ClickBank products? | 4 Relevance | 2 years ago | CHIMA CHINARU | Email Templates | |
Yes, of course, you can. Email marketing is one of the best ways to promote Clickbank products. The first step in getting started with affiliate email marketing is to choose an email service provider. The best option is one that can manage a large volume of outgoing emails, provides high-quality analytics, and is tailored for international communication in general and affiliate marketing in particular. To have an effective email campaign, you need people to send the emails to! That’s why you should start building your email list as soon as possible. If you're just getting started, create a landing page or website with some opt-in forms to serve as a foundation for subscriber growth. This also gives you a URL that you can quickly post on social media, via YouTube videos, and everywhere else. Gating a premium piece of content is a guaranteed strategy to grow your subscription list. This means that, in order to access a helpful guide, an in-depth report, or an informative whitepaper, they must first subscribe to your email list. The content you gate can’t be some run-of-the-mill nonsense, It must have significance, relevance, and insight for your audience. I hope this helps:) If you want to read more articles like this go to my profile and follow me:) |
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